All posts tagged


Autonomous car
13 Feb 2017

Autonomous cars: the present, the future and the marketing

One of the hallmarks of humans’ technological progress is making things that, while still serving mankind one way or another, do not need any of its members to operate. It

21 Dec 2015

Cannes Lion: 
Species Migration Map (part 2/3 – Content)

“What really decides consumers to buy or not to buy is the content of your advertising, not its form. “ Are those words by David Ogilvy, the undisputed legend of

Cannes Lions 2015
23 Sep 2015

Cannes Lion: Species Migration Map (part 1/3 – Innovation)

“To change is difficult. Not to change is fatal.” Such were the words of a controversial clergyman, who lived in the 19th century. Which is surprising, since those words have